Great AI videos still rely on timeless creative craft. Start strong: “hook the viewer in the first 3 seconds” with a striking visual or question , overlay “bold captions and clear CTAs” so the message lands even on mute , and keep clips to 15–30 seconds—the sweet spot for mobile feeds . Next, place the value proposition early and tailor dimensions for each channel to feel native, not repurposed .
Optimisation is continuous. AI lets you “generate variations quickly,” swapping hooks, voice‑overs or visuals to discover what drives engagement . The article recommends monitoring watch‑time, CTR and conversions per platform, then iterating based on those signals to squeeze more ROI from every spend .
The payoff shows up in the wild. Coca‑Cola’s generative‑art “Masterpiece” campaign blended AI art with live action to create scroll‑stopping visuals . Cybercom refreshed its entire library by feeding old footage into an AI remix system, producing fresh ads without new shoots . Cadbury went further, auto‑generating thousands of personalised birthday‑song videos to deepen emotional resonance .
For a deeper dive into optimisation checklists, bookmark the platform’s AI video best‑practices hub and explore the advanced export and analytics features baked into Videomagic. Together they turn creative intuition into an evidence‑driven loop—hook fast, test often, scale what wins—and ensure every rupee of ad spend is backed by data, not guesswork.